> For the complete documentation index, see [llms.txt](https://help.citrusad.com/retail-media-interface/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.citrusad.com/retail-media-interface/integration/ja/generating-ads/banner-ads-static/banner-content-standard-1.md).

# バナーコンテンツ標準

コンテンツ標準は、アドバタイザーがプラットフォーム内で Epsilon Retail Media バナー枠を選択する際に表示されるPDF文書です。このPDFの目的は、遵守すべきリテーラー固有の仕様をユーザーに知らせることです。

コンテンツ標準の段階に達すると、アドバタイザーは該当するコンテンツ標準を選択し、PDFを表示するオプションを選択できます。複数のコンテンツ標準文書が必要になるケースはまれです。

<figure><img src="/files/Iuu4mWxXHN3RGJpijRbz" alt="Banner Content Standard.png" width="100%"><figcaption></figcaption></figure>

この文書内では、アップロード用のクリエイティブファイルを生成する際にアドバタイザーが把握しておくべきビジネス上および/またはレンダリング固有のルールを概説する必要があります。さらに、広告がレンダリングされるページをアドバタイザーに表示しておくと便利です。

<figure><img src="/files/mIDHt7huvVDfBbmacCCB" alt="Banner Content Standard Screen.png" width="100%"><figcaption></figcaption></figure>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.citrusad.com/retail-media-interface/integration/ja/generating-ads/banner-ads-static/banner-content-standard-1.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
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Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
