> For the complete documentation index, see [llms.txt](https://help.citrusad.com/retail-media-interface/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.citrusad.com/retail-media-interface/campaign-creation-and-editing/campaign-set-up.md).

# Campaign set-up

The campaign set-up section is the first stage of the campaign wizard.

## Steps to configure

{% stepper %}
{% step %}

### **Campaign ad type (Product Ad, Banner, BannerX).**

* Only ad types available on your selected retailer are shown. If your retailer only offers one ad type, this is auto-selected and hidden for you.
* You won't be able to change this once the campaign is submitted.
  {% endstep %}

{% step %}

### **Campaign name**

* It can describe the campaign and represent the product(s) or your strategy. You'll see this name in the campaign manager and reporting pages.
* Some retailers may require a specific structure for your campaign name.
  {% endstep %}

{% step %}

### **Campaign start date and end date (or always-on status)**

* Your campaign can be **Always On,** or have a set flight date.
* New campaigns default to Always On, starting the day you create them.

  To set an end date, **deselect Always On** and enter the end date.
  {% endstep %}

{% step %}

### **Select the wallet your campaign will draw funds from**

* Only active wallets are shown.
* For multi-currency retailers, only catalogs matching the wallet's currency will be shown in the next stage.
* When editing campaigns, wallets can only be changed within the same currency.
  {% endstep %}
  {% endstepper %}

Take the guided tour below for a step-by-step walk-through:

{% embed url="<https://epsilon.storylane.io/share/5q978cjmwhnl>?" fullWidth="true" %}

Take the full wizard tour by following the prompts, or check out the [**Demo Hub**](https://epsilon.storylane.io/hub/demo-hub)**.**


---

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